Mighty Jaxx Unlocks a New Era with Japanese Classics

Mighty Jaxx, the Singapore-based powerhouse in designer collectibles, has once again captured the attention of collectors worldwide by announcing the addition of five legendary Japanese franchises—Bleach, Digimon, Godzilla, Naruto, and Tamagotchi—to its ever-growing portfolio. These new licenses join an already impressive lineup that includes global giants such as Toei Animation, Sanrio, Hasbro, Warner Brothers, and Nickelodeon.Who is Mighty Jaxx?

Founded in 2012, Mighty Jaxx has rapidly become a leading force in the designer toy and collectibles market. The company operates in more than 90 countries and partners with some of the world’s most iconic brands, including Netflix, Disney, Formula 1, Hasbro, and Toei Animation. Their mission is to bridge future culture by blending art, storytelling, and innovative design, delivering unique experiences for a diverse and global fanbase.

Why These New Japanese IPs Matter

The addition of Japanese franchises is a strategic move that responds to the surging global demand for Japanese pop culture. Western entertainment leaders like Netflix and Disney have significantly expanded their anime offerings, further fueling global interest and driving demand for collectibles tied to these beloved franchises.

As Jackson Aw, CEO of Mighty Jaxx, notes:

“This expansion will cement our role in shaping the future of collectibles and pop culture, bringing fans closer to their favourite worlds in unprecedented ways. By leveraging our artist partnerships and unique designs, we’re excited to bring these cultural icons to life in a way that speaks to both longtime fans and new collectors.”

The Global Impact

The Japanese pop culture boom is not limited to Japan or even Asia. It is a worldwide phenomenon, with anime-inspired fashion, gaming crossovers, and streaming content driving demand for collectibles well beyond traditional fandoms. The global anime market is projected to reach $70 billion by 2032, while the toy and figurine market is expected to hit $49 billion by 2034, underscoring the immense potential for brands like Mighty Jaxx.