Levi’s x Medicom Toy BE@RBRICK: When Denim Meets Art - Insights & Trends in the Designer Toys Industry | R.Toys
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a year ago

Levi’s x Medicom Toy BE@RBRICK: When Denim Meets Art

Levi’s has teamed up with Medicom Toy for a BE@RBRICK collaboration that perfectly blends fashion and collectible art. Launched in March 2025, this collection reimagines Levi’s iconic denim designs with Medicom Toy’s signature minimalist figures, creating a unique fusion of style and culture.

The standout piece is the 1000% BE@RBRICK (70 cm), priced at $1,359.90, featuring vintage Levi’s 1940s ads and detailed Levi’s Selvedge 501 jeans crafted at the Levi’s Eureka Innovation Lab in San Francisco. For those who want something more manageable, the 400% BE@RBRICK (28 cm) offers a similar design with printed denim jeans, and the 100% BE@RBRICK set includes two 7 cm figures, one with Levi’s denim prints and one without.

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This collaboration highlights Levi’s rich denim heritage and Medicom Toy’s innovative collectible design. The limited-edition nature of the collection makes these figures highly desirable, appealing to both fashion enthusiasts and art toy collectors. Available at Levi’s and Medicom Toy websites and select retail locations, these BE@RBRICKs are a perfect addition to any collection.