Karl Lagerfeld x Tokidoki: 15 years of collaboration
The newest Karl Lagerfeld x Tokidoki figurine is a playful tribute to the legendary designer, offering a customizable twist with magnetic pieces that let you reimagine his iconic look. Whether he’s holding his beloved cat Choupette, a book, a miniature version of himself, or even a festive cake, this collectible is as versatile as Lagerfeld’s own legacy. The cake, adorned with the number 15, celebrates the 15th anniversary of the collaboration between Lagerfeld and Simone Legno, Tokidoki’s creative mastermind.Reflecting on their 2009 collaboration, Legno shared with WWD that working with Lagerfeld was a groundbreaking moment. At the time, character design wasn’t as widely celebrated as it is today, and the designer toy scene was still niche. Legno’s vision for Lagerfeld’s figurine broke the mold, featuring a serious expression that contrasted with the typically cheerful, cartoonish aesthetic of Tokidoki’s designs.