YOUNG-HEE Returns: A Fusion of Art and Iconic Storytelling

In celebration of the highly anticipated premiere of Squid Game: Season 2, a groundbreaking collaboration brings together global creative forces. The reinterpretation features YOUNG-HEE transformed with KAWS’ signature “XX” eyes, exaggerated forms, and playful aesthetic, offering a fresh perspective on this unforgettable character. The set includes two stunning variations: the original vibrant orange dress and a monochromatic edition, both evoking the tension and artistry of Squid Game.

Collaboration between legends:

KAWS – a famous artist known for his unique ability to cross and balance between fine art, pop culture and commercial design, and featuring iconic and legendary characters. Collaborated with Nike, Adidas, Dior, Uniqlo and other popular brands.

Netflix – This is the first major collaboration between KAWS and Netflix which helped to build bridges between Squid Game fans and art collectors.

DDTStore and AllRightsReserved (ARR) – creative studios that specialize in the release of limited edition pieces of art.

What is the toy?

The exclusive collectible is a reimagined version of the iconic YOUNG-HEE doll from the Squid Game. The new design combines the original style of the character featured with the KAWS’s unique style and vision.

This toy is more than just a figure. It is a symbiosis of pop culture and contemporary art, combining cinematic history with the iconic style of KAWS. The toy will fit perfectly into the collection of Squid Game fans or fans of modern art design. A user picture

This collaboration not only celebrates a cultural phenomenon but also bridges contemporary art with pop culture storytelling, making these pieces must-haves for both collectors and fans of the series. A user picture

Mark Your Calendars!

International orders at @DDTStore

Thursday, 19 Dec, 9:30pm EST

Friday, 20 Dec 10:30am HKT

Time-limited pop-up store in Seoul @magazine_shinsegae

Friday, 20 Dec - Sunday, 5 Jan, 2025

More info here