Kikoriki x Subbota
Each day, one toy from the collection was given away live on the Subbota TV channel. Viewers had to be the first to scan the QR code on the screen to claim it. Plus, for each scan, Subbota gifted a set of exclusive Kikoriki stickers.
The collection includes all the iconic characters: Krosh, Nyusha, Barash, Yozhik, Pin, Losyash, Kopatych, and Kar-Karych. But you have never seen them like this before! Misha «Most», one of the most influential street artists in the world, created stunning 3D models of these characters in his signature bold and futuristic style.
«Most» started his career back in 1997, becoming one of the trailblazer of Russian street art. Today, his massive graffiti works decorate buildings around the world, and his exhibitions are held at some of the biggest venues internationally. Misha is known for his innovative projects that blend art and technology, including programmable drone-artists and VR installations.
For this collaboration with Kikoriki, Most brought his creativity to the digital realm for the first time, designing the 3D characters from scratch. He infused them with his vibrant, slightly crazy vision, which added a new dimension to the familiar characters. This is how the art toys you have never seen before were born!
At ChikoRoko, we are proud of this project that brought together an iconic animation brand, a contemporary artist, and a cutting-edge blockchain platform. Together, we have given Kikoriki a new life in the digital universe and given collectors and fans the chance to own ultra-rare toys designed by Misha Most.
But the surprises do not stop here! We are preparing more collaborations with some of the coolest artists and brands. Stay tuned and get ready to explore the world of digital toys with R.Toys!! It is going to be hot!